Ethical AI · Safety by Design · Behavioral Health Infrastructure

Building the infrastructure for healthier outcomes.

Mindful Media partners with organizations to design AI workflows, digital products, and behavioral health systems that are safe, ethical, and built for the populations they serve, from children and families to communities in crisis.

About Mindful Media

Mindful Media is building preventative mental and behavioral health infrastructure at the intersection of ethical AI, children's media, and safety-by-design. Our ecosystem includes a 501(c)(3) Foundation and various operating ventures, all designed to reshape how organizations serving children, families, and communities approach technology and media.

Our team includes mission-aligned veterans from entertainment, healthcare, education, and technology. Together, we bring a rare combination of deep expertise and genuine commitment to the populations these systems serve.

Our team comes from

Disney Netflix YouTube HBO Apple TV Nickelodeon Google Warner Bros Discovery Digital Domain Boston Children's Hospital American Psychological Association U.S. Department of Education

What We Do

We help organizations get ethical AI, product design, and safety infrastructure right. Whether you're building for children and families or modernizing behavioral health systems.

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Ethical AI & Safety Infrastructure

Assess AI workflows for bias, safety, developmental appropriateness, and clinical readiness. Across children's products, behavioral health platforms, and systems serving vulnerable populations.

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Ethical Design Advisory

Design products, platforms, and clinical workflows that are safe by design, not retrofitted for compliance after launch.

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Content Strategy & Therapeutic Media

Develop content pipelines that are clinically informed, developmentally appropriate, and production-ready. From children's media to behavioral health interventions.

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Litigation & Regulatory Support

Expert analysis for law firms and agencies navigating children's digital safety, AI liability, and behavioral health technology cases.

2,243+ Active Federal Cases
$2-5B Estimated Liability
40+ State AG Actions
"The regulatory landscape for AI in children's media and behavioral health is evolving fast. Organizations that build safety into their infrastructure now will lead. Those that don't will litigate."

Statistics based on U.S. federal court data

Advisory Services

For organizations building technology, media, and AI products for vulnerable populations, and the firms navigating the regulatory landscape around them.

Strategy Session
$750 / session

90-minute deep-dive into your ethical media and technology challenges. Walk away with a clear action plan.

  • 90-minute recorded session
  • Written action brief
  • Regulatory landscape overview
  • Ethical design recommendations
  • AI workflow assessment
For: Studio execs · Product teams · Behavioral health orgs · Indie developers
Book Now
Workshop / Team Training
$2,500

Half-day or full-day training for your team on ethical design for children's media and AI.

  • Half-day or full-day format
  • Customized to your product/sector
  • Ethical AI & design principles
  • Regulatory landscape briefing
  • Team exercises & takeaway guide
For: Product teams · Clinical teams · Leadership · Pre-fundraise orgs
Request Training
Strategic Advisory Retainer
Let's Talk

Ongoing strategic partnership for organizations navigating children's media, behavioral health systems, and ethical technology.

  • Monthly strategy calls
  • Regulatory landscape updates
  • Ethical AI implementation support
  • Content strategy & production guidance
  • Crisis & litigation guidance
  • Priority access & response times
For: Law firms · State agencies · Health systems · Platforms
Get Started
Bobby Alexis — Founder of Mindful Media

Led by Bobby Alexis

Bobby founded Mindful Media to build preventative health infrastructure that's engaging, commercially sustainable, and genuinely good for society. He leads a team working at the intersection of ethical AI, behavioral health, and therapeutic media, with a focus on the three layers most organizations miss: privacy, design compliance, and AI ethics.

Trusted by organizations working for children

Boston Children's Hospital logo - Partner organization Los Angeles Unified School District LAUSD logo - Partner organization NAMI Miami National Alliance on Mental Illness logo - Partner organization Sainte-Justine Research Center logo - Partner organization eMHIC Entertainment and Media Health Impact Collaborative logo - Partner organization Unified Youth logo - Partner organization

Start a Conversation

Tell us about your organization and what you're working on. We'll scope the right engagement together.

Frequently Asked Questions

Why is this relevant to my organization right now? +
The children's social media litigation wave, 2,243+ federal cases, $2-5B in estimated liability, settlements already flowing from TikTok and Snapchat, is reshaping what it means to build products and content for kids. COPPA 2.0, KOSA, and a patchwork of state-level laws are creating new obligations that most organizations aren't prepared for. But compliance alone won't solve the problem. Organizations that design ethically from the start, not just legally, are the ones that will lead the next era of children's media and technology. The window to get ahead of this is now.
What makes Mindful Media different from a law firm? +
Law firms tell you what's illegal. Mindful Media tells you what's ethical, effective, and sustainable. Our team spans children's media production, developmental psychology, mental health advocacy, educational technology, and AI ethics, giving us a 360° perspective that pure legal counsel can't offer. We don't replace your legal team. We work alongside them to help you design products and content that are good for kids by design, not just compliant by technicality.
Can Mindful Media provide expert witness support? +
Yes. Our team includes experienced professionals in children's media design, ethical technology practices, and the intersection of mental health and digital platforms. We're available for expert witness engagements, litigation consulting, and testimony preparation. Advisory retainer clients receive priority access.
What's the turnaround on an Ethical Design Review? +
Typical reviews are completed within 3-4 weeks from kickoff. This includes product and content review, regulatory landscape analysis, ethical AI assessment, a detailed findings report, and a walkthrough session with your team. Expedited timelines are available for urgent situations, like litigation deadlines, regulatory filings, or product launches.

Ready to build safer systems?

Whether you're navigating regulatory requirements, designing new products, or need expert guidance on ethical AI, we're here to help.